In recent years, the real estate market has continued to boom, and its downstream construction industry has also become popular. The door and window industry will show the following six development trends in the next ten years.
Continuous breakthroughs on the basis of quantity
At present, the construction industry has become a consumption hotspot and economic growth point in my country, and domestic demand will gradually increase. Driven by the development of the western region, the revitalization of the Northeast, urban transformation in various places and the construction of new cities, the total aluminum door and window market will continue to grow.
Form a market structure with large enterprises as the leading factor and small and medium-sized enterprises as the auxiliary
At present, the door and window industry has formed a technological innovation system with more than 100 large-scale enterprises as the main body and more than 50 backbone enterprises with an output value of over 100 million yuan as the representative. The industrial output value completed by these large-scale backbone enterprises accounts for about 50% of the total industrial output value of the whole industry. In national key projects, large and medium-sized city image projects, urban landmark buildings, foreign-funded projects and foreign projects, they have established a good market image for the whole industry, and become the main force of technological innovation, brand excellence and market development.
Transformation of product structure
The market share of aluminum alloy doors and windows in building doors and windows will remain above 55%, and the product structure has changed greatly. Affected by the national building energy-saving policy and the energy crisis, the proportion of energy-saving and environmentally friendly aluminum alloy doors and windows will be greatly increased.
Low-carbon and environmental protection become a prerequisite for development
With the arrival of well-off life, consumers have higher and higher requirements for their living environment. Green consumption has become the dominant concept in the dominant building consumption market, and green consumption has brought huge green business opportunities. Therefore, to meet the demand of green consumption and develop high-performance and high-tech ecological buildings and doors and windows, we should not only think about the building appearance effect, the basic physical properties and cost of doors and windows themselves, but also link the overall design of curtain walls and doors and windows with the ecological environment.
Products are increasingly abundant and competition is becoming more intense
The competition in the aluminum door and window market is more intense. As the door and window industry has entered the initial mature stage, the degree of competition is fierce, the profits of various enterprises are reduced at present. The products in the building door and window market are becoming increasingly abundant, forming a diversified market structure composed of aluminum, plastic, wood and steel. The application of new materials and technologies will lead to more new products. Compared with other industries, aluminum doors, windows and curtain wall products have small product differences and more intense competition.
Difficulties in capital turnover of large and small enterprises
The restriction of national macro policies, the tightening of bank credit, and the increase of bank interest rates have led to a vicious competitive environment, and the advance of project funds is more serious. Since the state requires all construction units to provide a wage guarantee system for migrant workers, the advance of construction units has been increased, which objectively occupies It takes part of the cash flow and reduces the capital turnover speed of enterprises, which increases the difficulty of capital turnover of enterprises.
On the one hand, large door and window enterprises can increase the possibility of obtaining larger projects, while the development of small and medium-sized enterprises is relatively difficult; On the other hand, small and medium-sized door and window enterprises can also combine their own advantages to find "short, flat and fast" projects to increase the capital turnover speed.
